Agile marketing is a way of managing marketing in which teams work to complete highly defined
projects and measure their impact, with the aim of continuously improving results over time.
The Agile approach values focusing on the customer, and responding to change based on tests
and data, over executing a predetermined plan. New requests go on the backlog and high-value
work is prioritized by the team.
Our partnerships are powerful. We deliver broader, longer-lasting impact in our work through collaboration.